📌 Why: Great games don’t sell themselves—studios must test messaging, branding, and features to ensure they resonate with their audience. This module teaches how to analyze audience feedback and iterate based on player preferences.

📌 Practical Use:

 A studio plans a dark fantasy Metroidvania and asks:

 ➡ Does our core audience respond better to horror themes or classic medieval settings?

 ➡ Is our early gameplay trailer generating excitement, or is it too vague?

 ➡ Which features are driving wishlist conversions on Steam?

💡 Lesson: Studios must validate audience interest early, using player feedback to refine messaging, trailers, and even game features before launch.